Our guiding statement for over 12 years

We believe in making effective products from fresh, organic* fruit and vegetables, the finest essential oils and plant-derived raw materials

We invent our own products and scents. We make them fresh by hand using little or no preservative or packaging, using only vegan ingredients, and tell you when they were made.

We believe in buying ingredients only from companies that do not commission tests on animals and in testing our products on humans.

We believe in happy people making happy soap, putting our hearts (figuratively of course) into our products and making our people proud.

We believe in long candlelit baths, sharing showers, massage, filling the world with fragrance and in the right to make mistakes, lose everything and start again.

We believe that all people should enjoy freedom of movement across the world.

We believe our products are good value, that we should make a modest profit and that the customer is always right.

* We also believe words like fresh and organic have honest meaning beyond marketing